Photo credit: Apple

San Francisco: Apple Watch significantly outperformed the entire Swiss watch industry in 2019. Apple Watch shipped 31 million units worldwide in 2019, compared to 21 million for all Swiss watch brands combined.

According to Strategy Analytics, a global, independent research and consulting company, traditional Swiss watchmakers like Swatch and Tissot are losing the smartwatch wars. Apple Watch delivers a better product through deeper retail channels and appeals to younger consumers who increasingly want digital wristbands.

“We estimate that the Apple Watch shipped 30.7 million units worldwide in 2019, a 36 percent increase from 22.5 million in 2018. Apple’s blend of attractive design, easy-to-use technology, and sticky apps Watch extremely popular in North America and Western Europe and Asia, said Steven Waltzer, senior analyst at Strategy Analytics, in a statement.

The latest smartwatch from Cupertino-based technology giant Apple Watch Series 5 is powered by WatchOS 6 and has a new “Always On” display function. The latest smartwatch from Apple offers, among other things, first-class ECG and fall detection functions.

For added personal safety while traveling, Apple Watch Series 5 cellular phone users can now make international calls to emergency services regardless of where the device was originally purchased or whether the cellular plan was activated.

New location functions, from the integrated compass to the current altitude, help users to better control their day. The Apple Watch Series 5 is available in a wider range of materials, including aluminum, stainless steel, ceramic, and a brand new titanium variant.